{"id":3321,"date":"2024-11-07T09:00:30","date_gmt":"2024-11-07T09:00:30","guid":{"rendered":"https:\/\/senaiplaw.com\/?p=3321"},"modified":"2025-01-01T17:11:53","modified_gmt":"2025-01-01T17:11:53","slug":"licensing-a-business-tool-for-companies","status":"publish","type":"post","link":"https:\/\/senaiplaw.com\/en\/2024\/11\/07\/licensing-a-business-tool-for-companies\/","title":{"rendered":"Licensing: a business tool for companies"},"content":{"rendered":"<p>On the 14th and 15th of November we were in Genova for the 9th edition of &#8220;Licensing: a business tool for companies&#8221;, invited by LES Italia, the Chamber of Commerce of Genova and the Italian Institute of Technology. Elisabetta Berti Arnoaldi Veli and Francesca La Rocca spoke with other colleagues about the essential tools for making strategic choices, negotiating contracts and managing licensing relationships, especially for design works.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>On the 14th and 15th of November we were in Genova for the 9th edition of &#8220;Licensing: a business tool for companies&#8221;, invited by LES Italia, the Chamber of Commerce of Genova and the Italian Institute of Technology. Elisabetta Berti Arnoaldi Veli and Francesca La Rocca spoke with other colleagues about the essential tools for [&hellip;]<\/p>\n","protected":false},"author":6,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":""},"categories":[38],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v18.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Licensing: a business tool for companies - Sena &amp; Partners<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.senaiplaw.com\/en\/2024\/11\/07\/licensing-a-business-tool-for-companies\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Licensing: a business tool for companies - Sena &amp; Partners\" \/>\n<meta property=\"og:description\" content=\"On the 14th and 15th of November we were in Genova for the 9th edition of &#8220;Licensing: a business tool for companies&#8221;, invited by LES Italia, the Chamber of Commerce of Genova and the Italian Institute of Technology. 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