{"id":3642,"date":"2025-12-10T09:00:49","date_gmt":"2025-12-10T09:00:49","guid":{"rendered":"https:\/\/senaiplaw.com\/?p=3642"},"modified":"2026-02-20T20:00:50","modified_gmt":"2026-02-20T20:00:50","slug":"new-legislation-on-ai-and-copyright-what-it-means-for-creatives-businesses-and-professionals","status":"publish","type":"post","link":"https:\/\/senaiplaw.com\/en\/2025\/12\/10\/new-legislation-on-ai-and-copyright-what-it-means-for-creatives-businesses-and-professionals\/","title":{"rendered":"New legislation on AI and copyright: what it means for creatives, businesses and professionals"},"content":{"rendered":"<p>The recent position taken by the United States Patent and Trademark Office (USPTO) introduces a clear point: with AI, a \u201cclick\u201d is not enough; human creative input is needed to claim authorship of the work. Francesca La Rocca discusses the issue in an article republished by Italian Tech: content generated entirely by an artificial intelligence system is not protected. If, on the other hand, the work is the result of a real human contribution, even if AI is used as a tool, then copyright protection remains valid. This means that attention must be paid to how creative processes and flows are structured, always documenting the human contribution in generating this type of content. AI is a support tool and, for legislators, technology remains anthropocentric.<\/p>\n<p><a href=\"https:\/\/www.repubblica.it\/tecnologia\/2025\/12\/10\/news\/intelligenza_artificiale_copyright_cosa_dice_la_legge-425033529\/\">https:\/\/www.repubblica.it\/tecnologia\/2025\/12\/10\/news\/intelligenza_artificiale_copyright_cosa_dice_la_legge-425033529\/<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>The recent position taken by the United States Patent and Trademark Office (USPTO) introduces a clear point: with AI, a \u201cclick\u201d is not enough; human creative input is needed to claim authorship of the work. Francesca La Rocca discusses the issue in an article republished by Italian Tech: content generated entirely by an artificial intelligence [&hellip;]<\/p>\n","protected":false},"author":6,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":""},"categories":[42,36,33,32],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v18.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>New legislation on AI and copyright: what it means for creatives, businesses and professionals - Sena &amp; Partners<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.senaiplaw.com\/en\/2025\/12\/10\/new-legislation-on-ai-and-copyright-what-it-means-for-creatives-businesses-and-professionals\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"New legislation on AI and copyright: what it means for creatives, businesses and professionals - Sena &amp; Partners\" \/>\n<meta property=\"og:description\" content=\"The recent position taken by the United States Patent and Trademark Office (USPTO) introduces a clear point: with AI, a \u201cclick\u201d is not enough; human creative input is needed to claim authorship of the work. Francesca La Rocca discusses the issue in an article republished by Italian Tech: content generated entirely by an artificial intelligence [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.senaiplaw.com\/en\/2025\/12\/10\/new-legislation-on-ai-and-copyright-what-it-means-for-creatives-businesses-and-professionals\/\" \/>\n<meta property=\"og:site_name\" content=\"Sena &amp; Partners\" \/>\n<meta property=\"article:published_time\" content=\"2025-12-10T09:00:49+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-02-20T20:00:50+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/senaiplaw.com\/wp-content\/uploads\/2021\/01\/Sena.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"1200\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Sena&amp;Partners\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Organization\",\"@id\":\"https:\/\/senaiplaw.com\/#organization\",\"name\":\"Studio Sena & Partners\",\"url\":\"https:\/\/senaiplaw.com\/\",\"sameAs\":[],\"logo\":{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/senaiplaw.com\/#logo\",\"inLanguage\":\"en-US\",\"url\":\"https:\/\/senaiplaw.com\/wp-content\/uploads\/2021\/01\/SenaPartners.svg\",\"contentUrl\":\"https:\/\/senaiplaw.com\/wp-content\/uploads\/2021\/01\/SenaPartners.svg\",\"width\":448,\"height\":34,\"caption\":\"Studio Sena & Partners\"},\"image\":{\"@id\":\"https:\/\/senaiplaw.com\/#logo\"}},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/senaiplaw.com\/#website\",\"url\":\"https:\/\/senaiplaw.com\/\",\"name\":\"Sena &amp; Partners\",\"description\":\"Studio legale\",\"publisher\":{\"@id\":\"https:\/\/senaiplaw.com\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/senaiplaw.com\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.senaiplaw.com\/en\/2025\/12\/10\/new-legislation-on-ai-and-copyright-what-it-means-for-creatives-businesses-and-professionals\/#webpage\",\"url\":\"https:\/\/www.senaiplaw.com\/en\/2025\/12\/10\/new-legislation-on-ai-and-copyright-what-it-means-for-creatives-businesses-and-professionals\/\",\"name\":\"New legislation on AI and copyright: what it means for creatives, businesses and professionals - Sena &amp; Partners\",\"isPartOf\":{\"@id\":\"https:\/\/senaiplaw.com\/#website\"},\"datePublished\":\"2025-12-10T09:00:49+00:00\",\"dateModified\":\"2026-02-20T20:00:50+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/www.senaiplaw.com\/en\/2025\/12\/10\/new-legislation-on-ai-and-copyright-what-it-means-for-creatives-businesses-and-professionals\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.senaiplaw.com\/en\/2025\/12\/10\/new-legislation-on-ai-and-copyright-what-it-means-for-creatives-businesses-and-professionals\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.senaiplaw.com\/en\/2025\/12\/10\/new-legislation-on-ai-and-copyright-what-it-means-for-creatives-businesses-and-professionals\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.senaiplaw.com\/en\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"New legislation on AI and copyright: what it means for creatives, businesses and professionals\"}]},{\"@type\":\"Article\",\"@id\":\"https:\/\/www.senaiplaw.com\/en\/2025\/12\/10\/new-legislation-on-ai-and-copyright-what-it-means-for-creatives-businesses-and-professionals\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.senaiplaw.com\/en\/2025\/12\/10\/new-legislation-on-ai-and-copyright-what-it-means-for-creatives-businesses-and-professionals\/#webpage\"},\"author\":{\"@id\":\"https:\/\/senaiplaw.com\/#\/schema\/person\/c8ba0fbb3bc5509cf47d8c949230f48e\"},\"headline\":\"New legislation on AI and copyright: what it means for creatives, businesses and professionals\",\"datePublished\":\"2025-12-10T09:00:49+00:00\",\"dateModified\":\"2026-02-20T20:00:50+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.senaiplaw.com\/en\/2025\/12\/10\/new-legislation-on-ai-and-copyright-what-it-means-for-creatives-businesses-and-professionals\/#webpage\"},\"wordCount\":151,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/senaiplaw.com\/#organization\"},\"articleSection\":[\"Anti-Counterfeiting Strategies\",\"Copyright\",\"Events\",\"News\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.senaiplaw.com\/en\/2025\/12\/10\/new-legislation-on-ai-and-copyright-what-it-means-for-creatives-businesses-and-professionals\/#respond\"]}]},{\"@type\":\"Person\",\"@id\":\"https:\/\/senaiplaw.com\/#\/schema\/person\/c8ba0fbb3bc5509cf47d8c949230f48e\",\"name\":\"Sena&amp;Partners\",\"image\":{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/senaiplaw.com\/#personlogo\",\"inLanguage\":\"en-US\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/b1368426d7db36bff6c21d1c8bf81664?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/b1368426d7db36bff6c21d1c8bf81664?s=96&d=mm&r=g\",\"caption\":\"Sena&amp;Partners\"},\"sameAs\":[\"http:\/\/www.senaiplaw.com\",\"https:\/\/www.linkedin.com\/company\/studio-legale-sena-partners\/?viewAsMember=true\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"New legislation on AI and copyright: what it means for creatives, businesses and professionals - Sena &amp; Partners","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.senaiplaw.com\/en\/2025\/12\/10\/new-legislation-on-ai-and-copyright-what-it-means-for-creatives-businesses-and-professionals\/","og_locale":"en_US","og_type":"article","og_title":"New legislation on AI and copyright: what it means for creatives, businesses and professionals - Sena &amp; Partners","og_description":"The recent position taken by the United States Patent and Trademark Office (USPTO) introduces a clear point: with AI, a \u201cclick\u201d is not enough; human creative input is needed to claim authorship of the work. Francesca La Rocca discusses the issue in an article republished by Italian Tech: content generated entirely by an artificial intelligence [&hellip;]","og_url":"https:\/\/www.senaiplaw.com\/en\/2025\/12\/10\/new-legislation-on-ai-and-copyright-what-it-means-for-creatives-businesses-and-professionals\/","og_site_name":"Sena &amp; Partners","article_published_time":"2025-12-10T09:00:49+00:00","article_modified_time":"2026-02-20T20:00:50+00:00","og_image":[{"width":1200,"height":1200,"url":"https:\/\/senaiplaw.com\/wp-content\/uploads\/2021\/01\/Sena.jpg","type":"image\/jpeg"}],"twitter_card":"summary_large_image","twitter_misc":{"Written by":"Sena&amp;Partners","Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Organization","@id":"https:\/\/senaiplaw.com\/#organization","name":"Studio Sena & Partners","url":"https:\/\/senaiplaw.com\/","sameAs":[],"logo":{"@type":"ImageObject","@id":"https:\/\/senaiplaw.com\/#logo","inLanguage":"en-US","url":"https:\/\/senaiplaw.com\/wp-content\/uploads\/2021\/01\/SenaPartners.svg","contentUrl":"https:\/\/senaiplaw.com\/wp-content\/uploads\/2021\/01\/SenaPartners.svg","width":448,"height":34,"caption":"Studio Sena & Partners"},"image":{"@id":"https:\/\/senaiplaw.com\/#logo"}},{"@type":"WebSite","@id":"https:\/\/senaiplaw.com\/#website","url":"https:\/\/senaiplaw.com\/","name":"Sena &amp; Partners","description":"Studio legale","publisher":{"@id":"https:\/\/senaiplaw.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/senaiplaw.com\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/www.senaiplaw.com\/en\/2025\/12\/10\/new-legislation-on-ai-and-copyright-what-it-means-for-creatives-businesses-and-professionals\/#webpage","url":"https:\/\/www.senaiplaw.com\/en\/2025\/12\/10\/new-legislation-on-ai-and-copyright-what-it-means-for-creatives-businesses-and-professionals\/","name":"New legislation on AI and copyright: what it means for creatives, businesses and professionals - Sena &amp; Partners","isPartOf":{"@id":"https:\/\/senaiplaw.com\/#website"},"datePublished":"2025-12-10T09:00:49+00:00","dateModified":"2026-02-20T20:00:50+00:00","breadcrumb":{"@id":"https:\/\/www.senaiplaw.com\/en\/2025\/12\/10\/new-legislation-on-ai-and-copyright-what-it-means-for-creatives-businesses-and-professionals\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.senaiplaw.com\/en\/2025\/12\/10\/new-legislation-on-ai-and-copyright-what-it-means-for-creatives-businesses-and-professionals\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/www.senaiplaw.com\/en\/2025\/12\/10\/new-legislation-on-ai-and-copyright-what-it-means-for-creatives-businesses-and-professionals\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.senaiplaw.com\/en\/"},{"@type":"ListItem","position":2,"name":"New legislation on AI and copyright: what it means for creatives, businesses and professionals"}]},{"@type":"Article","@id":"https:\/\/www.senaiplaw.com\/en\/2025\/12\/10\/new-legislation-on-ai-and-copyright-what-it-means-for-creatives-businesses-and-professionals\/#article","isPartOf":{"@id":"https:\/\/www.senaiplaw.com\/en\/2025\/12\/10\/new-legislation-on-ai-and-copyright-what-it-means-for-creatives-businesses-and-professionals\/#webpage"},"author":{"@id":"https:\/\/senaiplaw.com\/#\/schema\/person\/c8ba0fbb3bc5509cf47d8c949230f48e"},"headline":"New legislation on AI and copyright: what it means for creatives, businesses and professionals","datePublished":"2025-12-10T09:00:49+00:00","dateModified":"2026-02-20T20:00:50+00:00","mainEntityOfPage":{"@id":"https:\/\/www.senaiplaw.com\/en\/2025\/12\/10\/new-legislation-on-ai-and-copyright-what-it-means-for-creatives-businesses-and-professionals\/#webpage"},"wordCount":151,"commentCount":0,"publisher":{"@id":"https:\/\/senaiplaw.com\/#organization"},"articleSection":["Anti-Counterfeiting Strategies","Copyright","Events","News"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.senaiplaw.com\/en\/2025\/12\/10\/new-legislation-on-ai-and-copyright-what-it-means-for-creatives-businesses-and-professionals\/#respond"]}]},{"@type":"Person","@id":"https:\/\/senaiplaw.com\/#\/schema\/person\/c8ba0fbb3bc5509cf47d8c949230f48e","name":"Sena&amp;Partners","image":{"@type":"ImageObject","@id":"https:\/\/senaiplaw.com\/#personlogo","inLanguage":"en-US","url":"https:\/\/secure.gravatar.com\/avatar\/b1368426d7db36bff6c21d1c8bf81664?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/b1368426d7db36bff6c21d1c8bf81664?s=96&d=mm&r=g","caption":"Sena&amp;Partners"},"sameAs":["http:\/\/www.senaiplaw.com","https:\/\/www.linkedin.com\/company\/studio-legale-sena-partners\/?viewAsMember=true"]}]}},"_links":{"self":[{"href":"https:\/\/senaiplaw.com\/en\/wp-json\/wp\/v2\/posts\/3642"}],"collection":[{"href":"https:\/\/senaiplaw.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/senaiplaw.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/senaiplaw.com\/en\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/senaiplaw.com\/en\/wp-json\/wp\/v2\/comments?post=3642"}],"version-history":[{"count":1,"href":"https:\/\/senaiplaw.com\/en\/wp-json\/wp\/v2\/posts\/3642\/revisions"}],"predecessor-version":[{"id":3643,"href":"https:\/\/senaiplaw.com\/en\/wp-json\/wp\/v2\/posts\/3642\/revisions\/3643"}],"wp:attachment":[{"href":"https:\/\/senaiplaw.com\/en\/wp-json\/wp\/v2\/media?parent=3642"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/senaiplaw.com\/en\/wp-json\/wp\/v2\/categories?post=3642"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/senaiplaw.com\/en\/wp-json\/wp\/v2\/tags?post=3642"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}