Feb 14, 2026 | Advertising, Anti-Counterfeiting Strategies, Appellations of origin and geographical indications, Competition and antitrust law, Copyright, Designs and models, Distinctive Signs, Events, News, Patents, Practice areas
The Sena & Partners Law Firm wins two gold medals at the Olympics. Or rather, two extraordinary Australian athletes win them: Josie Baff in women’s snowboard cross and Cooper Woods in freestyle moguls, telling a story that goes far beyond sporting...
Feb 13, 2026 | Advertising, Distinctive Signs, News
Our Elisabetta Berti Arnoaldi Veli wrote for ItaliaOggi about a topic that is becoming increasingly relevant for companies, sponsors and organisers: ambush marketing. We are a couple of days late in sharing this, and yet it couldn’t be more timely. Federica...
Feb 13, 2026 | Distinctive Signs, News
In this article for Luxury&Finance, our Francesca La Rocca discusses the recent decision of the Court of Milan, which clarifies the boundaries between selective distribution and online sales for beauty brands. The ruling reaffirms the importance of the principle...
Jan 28, 2026 | Distinctive Signs, News
We are pleased to announce that, on behalf of a major online beauty retailer, we succeeded in having the Milan Court reject an application for interim relief based on alleged selective distribution, noting the lack of evidence both of the luxury nature of the products...
Nov 10, 2025 | Advertising, Appellations of origin and geographical indications, Distinctive Signs, News, Practice areas
In this Agrisole article, our Elisabetta Berti Arnoaldi analyses the recent amendment approved by the European Parliament prohibiting the use of terms such as burger, steak or sausage for foods of plant origin. This decision raises important legal and practical...
Nov 5, 2025 | Advertising, Anti-Counterfeiting Strategies, Copyright, Designs and models, Distinctive Signs, Events, News
Together with INDICAM, Fondazione Forense Bolognese and our colleagues at Verzelli & Partners, we have organised for the 12th of November at Palazzo Bevilacqua in Bologna the event “La tutela del brand” (Brand Protection). It will be a rich opportunity to explore...
