Sena & Partners
The Firm operates in the field of Intellectual and Industrial Property, and especially in the sector of distinctive signs, (trade marks, domain names, company names etc.), patents, designs and models, copyright law, advertising, competition, antitrust law.
One of the most successful IP Law firms in the country, the Firm boasts a group of selected attorneys, all highly specialised in Intellectual and Industrial Property and in closely related sectors.
The ability of pinpointing original and creative solutions to solve problems is one of the most valued qualities of the firm.
The Firm was founded in 1980 by avv. prof. Giuseppe Sena, Emeritus Professor of IP Law at the Università degli Studi of Milan and former owner of Studio Legale Sena dating back to 1960, and by avv. Paola Tarchini.
Over the years our professionals have acquired a vast experience of recognized skills in the sectors of trademarks, patents, unfair competition, designs and models, advertising and copyright in which the firm provides highly specialised and tailored councelling focused on the needs of the client’s.
This outfit consents that all matters are followed with the utmost attention and maximum diligence, so that the professional service is the result of a team activity which puts to use the ability and aptitudes of each individual with a fruitful complicity of skills, to provide high quality legal services. Moreover, the Firm works closely with the principal Italian and foreign consultancy Offices, providing assistance also during the filing and registration stages of national, European Union and international trademarks, designs and patents.
The Firm provides its legal services in Italian, English and French.
The digital transformation taking place in the context of Industry 4.0 makes companies more efficient and competitive. The availability and accessibility of data and information, however, increase their vulnerability. Elisabetta Berti Arnoaldi Veli and Francesca La...
Piaggio obtained two favourable judgements against Peugeot from the Tribunal Judiciaire of Paris and the Court of Milan, for the infringement of the European patent relating to the technology of the Piaggio MP3 three-wheeler scooter. Our firm, with Prof. Giuseppe Sena...
The Chamber of Deputies has recently approved, on 19 July 2021, an amendment to the Industrial Property Code, as formulated by the conversion law of the so-called "Simplification Decree" (d.l. no. 77/2021), voting in favor of the introduction of Art. 70bis c.p.i.,...
Co-branding activities involve the joint use of brands by companies that intend to pursue common objectives. They should be governed by contracts to formalise the economic, practical, legal aspects of the operation, including intellectual property: brand licensing,...
Webinar Consequences de la trasposition en europe et en France de la Directive ‘Paquet Marques’ de 2015
On 4 June, Francesca La Rocca of our Firm participated as a speaker in the interesting webinar "Consequences de la trasposition en europe et en France de la Directive 'Paquet Marques' de 2015" organised by AAPI, ICC France and IRPI, illustrating the transposition of...