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Sena & Partners

The Protection of On-line Brand Reputation

Dec 18, 2019 | Advertising, Anti-Counterfeiting Strategies, Distinctive Signs, News

The remarks that follow are an excerpt from an article by avv. Francesca La Rocca published on the Magazine Industria Como dated December 2019 “Special General Assembly 2019” Recently, there has been various episodes of web crisis in which some brands have...

IP Day Reception 2019 – Milan 16 July 2019

Jul 19, 2019 | Advertising, Appellations of origin and geographical indications, Competition and antitrust law, Copyright, Designs and models, Distinctive Signs, Events, News, Patents

At the end of the LES Italia seminar entitled “International filing strategy of IP rights” which took place today in the Sala Napoleonica at the Milan University, prof. Sena attended as guest of Honour at the 2019 IP Day Reception during which prof. Sena...
The protection of IP rights in the fashion sector: the relationship between the various players – Milan 20 June 2019

The protection of IP rights in the fashion sector: the relationship between the various players – Milan 20 June 2019

Jun 19, 2019 | Anti-Counterfeiting Strategies, Copyright, Designs and models, Distinctive Signs, Events, News

On June 20 2019 in Milan, via Alberto Riva Villasanta n. 3, there will be an event organised by CONFINDUSTRIA MODA entitled: The protection of IP rights in the fashion sector:the relationship between the various players. IP expert of our firm Anna Gardini will...

University of Milan – IP and Fashion: from Creator to Consumer – 29 May 2019

May 29, 2019 | Copyright, Designs and models, Distinctive Signs, Events, News

On 29 May, 2019 the interesting colloquium on the subject of IP in the fashion sector entitled: “3rd International Comparative Colloquium – IP and Fashion: from Creator to Consumer” was held at the Milan University. This conference which is now in...

Two new legislative Decrees with regard to trademarks and patents

Mar 11, 2019 | Distinctive Signs, News, Patents

On 8 March 2019 the legislative Decree  of 20 February 2019 was published in the Official Gazzette n. 57, containing the “Implementation of the (EU) Directive 2015/2436  of the European Parliament and of the Council of 16 December 2015, to approximate the laws of the...

Can the taste of a food product be eligible for copyright protection?

Dec 21, 2018 | Copyright, Distinctive Signs, News

On November 13, 2018, the European Court of Justice issued its judgement in a case involving a spreadable cream cheese, ruling that it is not eligible for protection under copyright. The Court said the taste of a food product cannot be classified as a...
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