Studio Legale
Sena & Partners
The Firm operates in the field of Intellectual and Industrial Property, and especially in the sector of distinctive signs, (trade marks, domain names, company names etc.), patents, designs and models, copyright law, advertising, competition, antitrust law.
One of the most successful IP Law firms in the country, the Firm boasts a group of selected attorneys, all highly specialised in Intellectual and Industrial Property and in closely related sectors.
The ability of pinpointing original and creative solutions to solve problems is one of the most valued qualities of the firm.
About us
The Firm was founded in 1980 by avv. prof. Giuseppe Sena, Emeritus Professor of IP Law at the Università degli Studi of Milan and former owner of Studio Legale Sena dating back to 1960, and by avv. Paola Tarchini.
Over the years our professionals have acquired a vast experience of recognized skills in the sectors of trademarks, patents, unfair competition, designs and models, advertising and copyright in which the firm provides highly specialised and tailored councelling focused on the needs of the client’s.
This outfit consents that all matters are followed with the utmost attention and maximum diligence, so that the professional service is the result of a team activity which puts to use the ability and aptitudes of each individual with a fruitful complicity of skills, to provide high quality legal services. Moreover, the Firm works closely with the principal Italian and foreign consultancy Offices, providing assistance also during the filing and registration stages of national, European Union and international trademarks, designs and patents.
The Firm provides its legal services in Italian, English and French.
Practice areas
News
Cultural heritage: symbolic value and image rights
When and how can the image of a cultural asset be used commercially? Our Francesca La Rocca will be discussing the topic during the meeting organised by Indicam in occasion of the National Day of Made in Italy, on 15th April
Artificial intelligence bill: lawyers explain the new rules to come
Copyright protection is a key point in the new AI bill, a virtuous attempt which, as Elisabetta Berti Arnoaldi and Francesca La Rocca Sena discuss in this article in Economy, clashes with some critical issues due to its overlap with the European AI Act. However, one...
International conference on influencer marketing
Today we took part in this magnificent international INDICAM event where Elisabetta Berti Arnoaldi Veli covered the highly topical issue of Dupe, the responsibilities of influencers and their clients. The meeting was also an opportunity to present the new volume in...
The new bill on artificial intelligence
What does the new AI bill reveal and what does it hide? For Italian Tech, Arcangelo Rociola reports what our Elisabetta Berti Arnoaldi revealed about the impact AI use will have in courts ...
Trade secrets
After our last article in which our Francesca La Rocca Sena expressed her views, on ItaliaOggi we return once again to the subject of trade secrets and the theft of confidential information, a growing phenomenon driven by digitalisation, as our Elisabetta Berti...